ODX is a data marketplace where publishers and internet service providers transact to deliver free internet access to consumers. It leverages blockchain technology and creates a network of trust, generating a truly open ecosystem. Through its data marketplace, ODX unites internet service providers and publishers to offer consumers free internet access via sponsored data packages. Its parent company is a consumer technology company, Xurpas Inc. In 2018, Nix Nolledo established the company in Makati, Manila.