Poupa Certo is a mobile application that provides solutions for more savings of their pocket for financial health. It also facilitates and manages low-income users to improve their life through smart technologies, financial education, and behavioral theory. The application specializing in payments, virtual mobile wallet, credit risk assessment, savings, machine learning, financial literacy, and wealth management. Poupa Certo was founded in 2015 and is headquartered in Sao Paulo, Brazil.