One domain specific place from where the entire AEC fraternity can exploit the power of networking and collaboration for effective marketing and efficient practice management, that will help conserve time and energy by de-duplication of efforts and data. Redbracket provides cutting edge innovation to the AEC industry using technology that brings simplicity and adds value by building intelligence into the processes at every stage. Redbracket converts complexity into simplicity and accommodates a spectrum of products with various categories with detailed specifications into a single – structured database. This provides significant cost savings for manufacturers and enables them to generate genuine leads by reaching out to specifiers/buyers from one place. It makes product discovery & specifying them efficient and smart. It unifies and standardizes the processes across the organization and makes capturing and managing task, deadlines, deliverables, time and documents a breeze.