Originally funded by Google in 2011, TaxTim is Africa's answer to Making Tax Easy. Answer simple questions one-by-one, in a friendly automated chat, and your tax return is done in minutes. TaxTim has 40% market share of the tax base in South Africa (~4.5m), and has deployed localised versions in Namibia and Nigeria as JVs with PwC previously. TaxTim is integrated with the local revenue service (SARS) for instant electronic tax submissions, and partners with some of SA's largest consumer brands - Airbnb, Momentum, Sanlam, Old Mutual, FNB eBucks - to provide tax services for free or at discount. TaxTim has several business models including B2C, B2B and B2B2C. TaxTim is a compelling and popular consumer brand, with a fully-developed, profitable broker/financial product leads ecosystem.