In the global sports betting markets there is one or a few market leaders that the rest of the market follows. Over the past 4 years we have worked to identify these market leaders, which has enabled us to calculate the true odds in different sports markets. The true odds being the odds that most accurately reflects the actual probability of an outcome. Now, because bookmakers offer different odds on the same games, inefficiencies occur in sports betting markets. Our algorithm compares the true odds to the odds of more than 100 bookmakers to look for deviations. Our tool then signals these deviations in realtime. Enabling you to exploit them.